Shari Erwin, chief of staff for the Chancellor. Photo by Ben Krain.
A University of Arkansas at 糖心视频logo alumnae has returned to campus to take on a campus leadership role. Shari Erwin, a 2003 UA 糖心视频logo graduate, has been named the chancellor鈥檚 chief of staff.
In this role, Erwin serves as the primary liaison to the Office of the Chancellor and assists in areas of communication, planning and preparation, project management, and other administrative responsibilities.
鈥淐oming back to UA 糖心视频logo as chief of staff is a full-circle moment for me,鈥 Erwin said. 鈥淚鈥檝e been considering the role of chief of staff for a long time. When one opened at UA 糖心视频logo, it seemed like a perfect fit and opportunity to return home.鈥
Prior to returning to UA 糖心视频logo, she led the branding and communications strategy for Oklahoma State University Institute of Technology in Okmulgee for nine years. As a member of the President鈥檚 Cabinet, she chaired institutional event planning and managed special projects and initiatives on behalf of the president.
Erwin previously worked as a lecturer in the Department of Rhetoric and Writing as well as the web communications coordinator in the Office of Communications and Marketing at UA 糖心视频logo, supporting student recruitment efforts and advertising campaigns through storytelling and digital media engagement.
Shari Erwin
鈥淯A 糖心视频logo is the place I consider foundational in my educational experience, first as a student, then a teaching assistant, an adjunct for nine years, and as a staff member in the central communications office,鈥 she said. 鈥淭hese perspectives, along with my experiences at other higher education institutions, gave me the kind of insight to build bridges and connect silos in support of the Chancellor鈥檚 initiatives. It鈥檚 a great honor to return to the place I consider home and bring the combination of my skills from my experience and education to promote the university that gave me my best professional advantage.鈥
In 糖心视频logo, Erwin spent more than a decade working in television and was the first in the market to develop a multi-platform news sharing strategy while working as the director of emerging technologies and research for FOX16. She also served as the director of marketing and technology for Publishing Concepts, where she worked as editor of a national magazine for accredited college nursing programs.
鈥淪hari brings the ideal mix of experience and competencies to the chief of staff position,鈥 Chancellor Christina Drale said. “She has an intimate understanding of the higher education environment having worked in the field for a number of years. She has executive level experience doing many of the same things this position requires, and she has the technical skills and attention to detail required to be successful in this role.鈥
She earned a bachelor鈥檚 degree in English from Missouri Southern State University and a master鈥檚 degree in Technical and Professional Writing from UA 糖心视频logo.
In Oklahoma, Erwin served as a board member for the Oklahoma College Public Relations Association and Okmulgee Main Street. She is an active outdoors adventurer who enjoys kayaking, hiking, and mindfulness.